#004 Called Me Happiness is self-referencing, with the main character playing with an Ethereum symbol (cryptomoney). The style of the drawing is typical of 1980s anime with a little girl surrounded by joyful animals in a landscape dotted by castles.
The artist Da Panida is an enigma; as with many NFT creators anonymity is key.




"Happiness is subjective, but can be found through the simple pleasures and joys in life all around us. This work represents the many charms of the natural world, and the joy it brings to so many"

#004 CALLED ME HAPPINESS

Lockdown

Pandemic

COLORFUL SILENCE

Excited Mind

Shoulder angel

Divorce

The Mystery v4-dv1

Blood & Damp

In this selection we look at the concept of kawaii to horror, which features as an inspiration in many NFTs. 
 
Kawaii in Japanese culture refers to what is lovely, cute, adorable and derives from the saying kao hayhushi, which means one’s face is blushing as well as (from other morphemes) dazzling, glaring, and awkward/embarrassing. It is embodied by humans and non-humans, anthropomorphic creatures that are charming, vulnerable, shy, and childlike.
 
It is seen as a rebellious style against adulthood but originally, in the 1970s, it characterized a new style of writing at school where pupils would use thin pencil and stylized their texts with lines, hearts, stars, and Latin characters. It was adopted as a trend against the rigidity of the post-WWII Japanese government. The style was recuperated by brands and advertising such as the stationery company Sanrio launching a series of products with Hello Kitty characters. This genre is present but also mixed with another side of kawaii, pleasing and pastel-soft but leaning toward the anxiogenic, horror side of storytelling, also known as gurokawa or creepy cute.
These works will take you on a journey from the cute to the uncanny dread of horror.


From Kawaii to Horror

When cuteness turns into the uncanny, the weird,& the eerie.

#004 CALLED ME HAPPINESS

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